- July 30, 2024
Publicis Groupe Acquires Influencer-Marketing Giant Influential
Publicis Groupe has entered into an agreement to acquire Influential, the world’s largest influencer marketing company by revenue, according to a company announcement. Published reports
Reddit Launches Lead Generation Ads
Reddit has launched its own version of Lead Gen Ads, which will enable marketers to gather prospective customer info direct from their promotions in the
Threads is Developing an Easier Way to Access Likes and Saved Posts
Okay, this one may be something, or it could be nothing, at least not what some expect. Back in May, app researcher Alessandro Paluzzi uncovered
X Will Allow Users To Request a Community Note on Posts
X is expanding its Community Notes option once again, this time by adding the capacity for users to request a note on posts that they
Instagram Tests Making the Messaging Icon the Main Focus in the App
Over time, more and more engagement on Instagram is shifting to DMs, which Instagram is now trying to lean into with new features like Notes,
YouTube Tests AI Generated Radio Stations for YouTube Music
YouTube is trying out another way to utilize AI, this time within YouTube Music, with Music Premium subscribers now able to try out a new
Instagram’s Looking to Enable Retrospective Tags for Collaborative Posts
Here’s a small but important update from IG regarding a coming functional improvement. Right now, if you want to add a collaborator to your IG
Russian Bot Farms Targeting X to Spread Misinformation
Hey, remember when Elon Musk vowed to defeat the bots “or die trying” when he took over at X? If our twitter bid succeeds, we
Threads Reaches 175 Million Users on One Year Anniversary
Can you believe that Meta’s Twitter-like Threads app is a year old already? The text-based social app, launched in order to gather up cast-offs from
Instagram Shares Growth Tips in New Podcast
With VidCon being held last week, Meta took the opportunity to record a live version of its creator podcast, called ”Close Friends Only”, in which