SOCIAL MEDIA

X Shares Data on Gen Z Users in Europe

After sharing insights into how younger audiences in the U.S. are engaging in its app earlier in the month, X has now published new research

SOCIAL MEDIA

Reddit Rolls Out Updates to its Conversation Ads

Reddit has announced an expansion of its Conversation Ads offering, which enables marketers to place their promotions within the chat section beneath Reddit posts. Which

SOCIAL MEDIA

Meta Could Look to Offer UK Users an Ad-Free Subscription to its Apps

Meta may soon look to expand its ad-free subscription offering to the U.K., after settling with an individual user who objected to her data being

SOCIAL MEDIA

Meta, Google Look To Trump Administration to Combat Australian Regulatory Charges

For those still confused as to why Meta and Mark Zuckerberg suddenly became fans of Donald Trump straight after the U.S. election, this context might

SOCIAL MEDIA

YouTube Announces Participation in New Youth Digital Wellbeing Project

YouTube has announced its participation in a new Youth Digital Wellbeing Initiative, which will see the platform partner with a range of child education partners

SOCIAL MEDIA

X Offers Trip To Mars in March Madness Competition

So, this is something. Today, X has announced a March Madness “Bracket Challenge”, in partnership with Uber Eats, with the grand prize for a perfect

SOCIAL MEDIA

How to Design Compelling Facebook and Instagram Ads That Convert [Infographic]

Are you considering investing in Facebook and Instagram ads for your business? Want to create compelling ads that convert viewers into your desired action? The

SOCIAL MEDIA

Meta to Face Legal Scrutiny Over the Use of Copyright Protected Works to Train AI Models

Meta’s questionable approach to data gathering to power its generative AI projects could result in significant penalties for the company, and might also set a

SOCIAL MEDIA

Threads Tests ‘Interests’ Display on User Profiles

Threads is working on another way to encourage people to follow other users in the app, with a new “Interests” field now available on some

SOCIAL MEDIA

How instant-ramen marketer Samyang built Gen Alpha’s favorite brand

In a video on TikTok last year, a young girl from Texas is seen opening her birthday presents, breaking down in happy tears at one