SOCIAL MEDIA

X Adds Verification Explainers to Avoid EU Fines

X has added a new overview of what checkmarks in the app now actually represent, as EU investigators continue to examine the app’s change in

SOCIAL MEDIA

YouTube Tests Engagement Leaderboard for Livestreams

YouTube’s trying out a new way to encourage livestream engagement, this time through gamification, with an engagement leaderboard to be displayed within some live streams.

SOCIAL MEDIA

Pinterest Signs on to Sponsor the New York Liberty to Expand its Sports Linkage

Sports engagement is a key driver of social media discussion, though you likely wouldn’t presume that sports would play a big role in Pinterest, which

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LinkedIn Provides More Ad Engagement Insight in Revenue Attribution Report

LinkedIn’s looking to provide marketers with expanded insight into how their campaigns influence company purchases, with a new addition to its Revenue Attribution Report that

SOCIAL MEDIA

Instagram Adds New DM Options, Including Voice Clip Transcription

Instagram’s announced a couple of messaging updates, as it continues to lean into rising DM usage in the app. Indeed, Instagram chief Adam Mosseri recently

SOCIAL MEDIA

How to Avoid Penalties with Your TikTok Live-Streams [Infographic]

Over the past few years, TikTok has been looking to make live-stream shopping happen, by following the same roadmap that it did with the local

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Instagram Shares Advice on Switching Content Focus in the App

Thinking about changing up your approach on Instagram? You may want to take a cautious approach, in order to ensure that you maintain engagement and

SOCIAL MEDIA

An Ad Quality Control Checklist [Infographic]

Looking for more ways to ensure that you’re getting the most out of your ad efforts? This will help. Digital ads expert Savannah Sanchez has

SOCIAL MEDIA

X Adds New ‘Gork’ Voice to Grok Voice Mode

I’m so glad that comedy is legal again on X. This is probably not a news story, as such, but it’s a new functionality within

SOCIAL MEDIA

YouTube Outlines Advanced Creator Collaboration Tools at NewFronts 2025

YouTube’s announced some new tools to help brands collaborate with creators on promotions, including an AI-powered search option that will help brands find relevant creators